Thursday, June 18, 2009

Twitter Matters




I assume most readers of this blog have heard about Twitter by now.  If not, proceed immediately to the Twitter site and sign up for a free account.  In the past year, Twitter has grown from 2 million users to 32 million users.  You need to be on Twitter period.

The recent Time Magazine cover story by Steven Johnson on the service was the best Twitter related article I have read to date.  The article is an in-depth but thoroughly interesting examination of the Twitter phenomena that should be read by established Twitter users and those who have never even tried it.  It not only explains what Twitter is and how it began, it explains why it is important and how it will change the world.  That sounds like a tall order for Twitter to fill, but witness the recent citizen reporting on the political upheaval in Iran and all the sudden it doesn't seem so far fetched.  It's notable and amazing that the State Department has been"consulting" with Twitter and may have been involved in delaying  a scheduled maintenance this past Monday so as to permit the flow of conversation from Iran to continue without interruption.  See, Twitter matters.  Also be sure to read  "10 Ways Twitter Will Change American Business", another recent article from Time

Power Twitter users should check out Seesmic Desktop.  This is a relatively new application for PCs and Macs built with Adobe AIR.  I've been using this program for about a month and give it a thumbs up!  Seesmic makes it easy to manage multiple Twitter accounts and follow conversations.  It often makes good sense to have a personal Twitter account and a business Twitter account.  That way, you can take full advantage of Twitter's possibilities without posting content inappropriate to your followers. Seesmic also integrates nicely with Facebook and lets you group social contacts into related lists (such as co-workers, friends, family).  The program installs easily, has been stable for me on multiple computers and is a piece of cake to use.  Seesmic is free (at least for now).

Just the other day I received notification that version 0.3 of Seesmic Desktop is coming out soon.  Enhancements include multi-account posting with "smart account enabling", authenticated bit.ly integration permitting you to keep track of of URL clicks when sharing short links with followers, an "integrated services panel" that works in conjunction with popular Twitter photo sharing add-ons such as TwitPic and Twitgoo and further improvements to the user interface.

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Speaking of Time Magazine,  I came across a comment by Jeff Korhan on Mashable, an excellent resource for everything that relates to social media.  Jeff wrote, "Thanks for the [article about the Twitter article in Time], but I'm wondering who reads Time magazine anymore unless you are at the dentist's office?  Well for the record, I am a Time subscriber and I think it's an excellent way for busy people to keep on top of current events including technology trends.  The articles are well written and offer more measured perspective than the daily newspaper.  Plus it's a great value and tax deductible to boot.  Amazon offers a 1 year subscription (52 issues) for just $20.  At the time this article was written, Amazon is offering an additional five bucks off, making it a steal!  For those of you on the bleeding edge, there's a Kindle electronic edition for $1.49 a month, but some subscribers are unhappy because it lacks many of the photographs and graphics of the print edition. 

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Looking for a way to fun way to cut travel costs this summer?  Consider signing up for Spirit Airline's new $9 Fare Club.  Members will receive exclusive special offers at least once every six weeks with fares "as low as a penny!"  Dang, I'd be willing to fly almost anywhere for a penny just to look around!  Unfortunately, Spirit doesn't fly out of Sacramento, but they do have gates at many other major US cities including Boston, Detroit, Las Vegas, Los Angeles, Miami, New York and San Francisco.  And they fly to cool resorts such as Costa Rica, Cayman Islands and the Bahamas.  Sounds tempting, even if I would have to drive to the Bay Area to board my flight!  The cost to be a member of this super savers club is $39 annually.

-- Michael

P.S. -- You can find me on Twitter as lawtechgeek and mwcrosson.  The latter account relates more to my law practice in general rather than tech stuff.  I represent clients in the Sacramento region in family law and bankruptcy matters.

2 comments:

  1. I have made a twitter account recently. Twitter is indeed a great tool...no matter if you want to let your friends know what you're eating today or to advertise your business. I heard about Seesmic Dekstop recently and sounds like a great tool. Cool and very complete article. I added you on twitter! [originally posted by LoveKey on 6/28/2010 7:00 PM]

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  2. Thanks for the info on Seesmic Desktop, it is truly a great application to add to my PC. I have hear a lot of positive reviews about it. Glad you had the time to discuss it in your blog. The internet is a big playground and twitter is one of the biggest player today. Businesses should optimize its potential, specially in the marketing aspect.

    I'm glad I came across this blog. Great articles. [originally posted by Daniel on 6/30/2010 7:15 AM]

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